Where can I find information regarding the approval of advertising for a Bambu franchise?
Bambu Franchise · 2025 FDDAnswer from 2025 FDD Document
le Fees. Except as specifically contemplated in this Agreement, all fees once paid, shall be nonrefundable in all circumstances.
13. ADVERTISING
13.1 Approval of Advertising. Franchisee shall obtain Bambu's prior written approval of all advertising or other marketing or promotional programs or materials regarding the Bambū shoppe, whether printed or digital, including, without limitation, online directory or search engine marketing, newspaper ads, flyers, brochures, magazines, coupons, direct mail pieces, specialty and novelty items, and radio, television, social media materials and videos, and in-shoppe marketing. Franchisee shall also obtain Bambu's prior written approval before using any promotional materials that vendors may provide. The proposed written or electronic advertising or a description of the marketing or promotional program shall be submitted to Bambu at least 30 days prior to publication, broadcast, posting or other use. Bambu may
withhold its approval of advertising in its sole discretion. Franchisee acknowledges that advertising and promoting the Bambū shoppe in accordance with Bambu's standards and specifications is an essential aspect of the Bambū system, and Franchisee agrees to comply with all advertising and marketing standards and specifications. Franchisee shall display all required promotional materials, signs, point of purchase displays and other marketing materials in its Bambū shoppe and in the manner prescribed by Bambu.
13.2 Local Advertising. Bambu recommends Franchisee conduct local advertising to create public awareness of Franchisee's Bambū shoppe. Franchisee shall obtain Bambu's prior written approval of all advertising and promotional materials before publication.
13.3 Marketing and Technology Fund.
- a. Bambu will maintain a separate account designation in its accounting software for the Marketing and Technology Fees and expenses associated with marketing and technology efforts. The Marketing and Technology Fund will be administered by Bambu. Bambu shall direct all advertising and marketing programs financed by the Marketing and Technology Fund, with sole discretion over the creative concepts, materials and endorsements used therein, geographic, market and media placement and allocation, and the administration thereof.
Source: Item 23 — Receipts (FDD pages 52–209)
What This Means (2025 FDD)
According to Bambu's 2025 Franchise Disclosure Document, Item 13.1 discusses advertising approval. As a Bambu franchisee, you must get prior written approval from Bambu for all advertising and marketing programs, whether printed or digital. This includes online directory or search engine marketing, newspaper ads, flyers, brochures, magazines, coupons, direct mail pieces, specialty and novelty items, radio, television, social media materials and videos, and in-shoppe marketing. This also includes promotional materials that vendors may provide.
The proposed advertising or a description of the marketing program must be submitted to Bambu at least 30 days before its intended use. Bambu has the right to withhold approval at its discretion. The FDD emphasizes that adhering to Bambu's advertising standards is essential for the franchise system, and franchisees must display all required promotional materials and signs as directed by Bambu.
Bambu also retains control over electronic advertising, owning all electronic advertising related to the Marks and Bambu system, including customer databases. Franchisees are required to participate in designated electronic advertising programs, following Bambu's policies and rules. Bambu also recommends that franchisees conduct local advertising to create public awareness of their Bambu location, but again, this requires prior written approval from Bambu.