Who administers the Bambu Marketing and Technology Fund?
Bambu Franchise · 2025 FDDAnswer from 2025 FDD Document
We administer the Marketing and Technology Fund in our sole discretion. The Marketing and Technology Fund may be used for applications that promote Bambū shoppes, such as loyalty programs and other specialized applications that can add business to the shoppes, such as catering and charitable events. The Marketing and Technology Fund proceeds may also be used for researching, preparing, maintaining, administering and directing advertising and promotional materials and public relations programs, including production of commercial print, radio, television, magazine, newspaper, Internet advertising, direct response literature, direct mailings, brochures, collateral materials advertising, surveys of advertising effectiveness, Franchisee Advisory Council expenses, convention expenses, social media marketing, and other advertising or public relations expenditures, for any international, national, or regional media. We may also use the Marketing and Technology Fund to pay for the expenses related to researching, developing, implementing, servicing, and operating any technology used in any manner related to the Bambū franchise system or the Bambū shoppes, including any technologies utilized in or related to our website, search engine optimization, reporting of information for Bambū shoppes, the equipment used in Bambū shoppes, and Bambū shoppe computer systems (collectively, the "Technology"). We do not spend the Marketing and Technology Fund's money on soliciting franchisees.
Source: Item 11 — Franchisor's Assistance, Advertising, Computer Systems, and Training (FDD pages 28–38)
What This Means (2025 FDD)
According to Bambu's 2025 Franchise Disclosure Document, the Marketing and Technology Fund is administered by Bambu in its sole discretion. The funds may be used to promote Bambu shoppes through loyalty programs, catering, and charitable events. Additionally, the fund can be used for advertising and promotional materials, public relations programs, and technology development related to the Bambu franchise system and shoppes.
Bambu can use the Marketing and Technology Fund for various purposes, including researching, preparing, maintaining, and directing advertising and promotional materials. This includes commercials for print, radio, television, magazines, newspapers, internet, direct response literature, direct mailings, brochures, and other collateral materials. The fund can also cover surveys of advertising effectiveness, Franchisee Advisory Council expenses, convention expenses, and social media marketing.
Furthermore, the Marketing and Technology Fund can be used to pay for expenses related to researching, developing, implementing, servicing, and operating any technology used in the Bambu franchise system. This includes technologies utilized in the website, search engine optimization, reporting of information, equipment, and computer systems. Bambu explicitly states that the Marketing and Technology Fund's money is not used for soliciting franchisees.