In what years did the B Bops company renew the registration for the 'hamburger logo' trademark?

According to B Bops's 2025 Franchise Disclosure Document, the B Bops "hamburger logo" registration was issued on December 7, 1999, under Registration No. 2,298,348. The company renewed the registration in 2009 and 2019. This information is relevant to prospective franchisees as it shows the timeline of B Bops's trademark protection and renewal efforts for a key brand identifier. Trademark renewals are essential for maintaining legal protection and preventing infringement.

The fact that B Bops has consistently renewed its trademark for the hamburger logo suggests a commitment to protecting its brand identity. This is a positive sign for franchisees, as it indicates that B Bops is actively safeguarding its intellectual property. Franchisees benefit from a strong, protected brand, as it enhances customer recognition and trust.

It is important for potential franchisees to understand the significance of trademarks and the franchisor's role in protecting them. While B Bops is responsible for maintaining the trademark, franchisees also have a role to play. According to the FDD, franchisees are obligated to notify B Bops of any challenges to the use of licensed marks, any claims by a third party to rights in the marks, or any apparent infringement of the marks. This collaborative approach helps ensure the continued protection of the B Bops brand.