Does the B Bops company provide any assistance with marketing and advertising the franchise?
B_Bops Franchise · 2025 FDDAnswer from 2025 FDD Document
f this Agreement:
- A. Development of Advertising. Company shall, with the funds collected pursuant to the advertising fee paid by Franchisee and all other franchisees, develop and provide to Franchise advertising, promotional and public relations campaigns to promote the Licensed System and the Licensed Marks. All decisions from time to time regarding the content, concepts, materials and media used in developing such campaigns shall be within the sole discretion of Company. Franchisee shall be responsible at its own expense for implementing such campaigns in accordance with Section 10(D) hereof. Notwithstanding the foregoing, Franchisee acknowledges and agrees that Company shall be under no obligation to develop or provide advertising campaigns to Franchisee during any period of time in which Company has elected to waive payment in whole of the advertising fee by Franchisee.
- B. Support Trips. Company will make a minimum of two (2) trips per year to the Franchise Premises to provide on-site support and advisory services to Franchisee for the proper operation of the Franchise. Each support trip shall be made at the expense of Company and shall be scheduled at Company's discretion. Additional support trips made at the request of Franchisee shall be at the expense of Franchisee. Company shall be entitled to conduct an inspection of the Franchise Premises during the course of any support trip.
- C. Operating Assistance.
Source: Item 22 — CONTRACTS (FDD page 53)
What This Means (2025 FDD)
According to the 2025 B Bops Franchise Disclosure Document, B Bops provides advertising and marketing assistance to its franchisees. B Bops will develop and provide advertising, promotional, and public relations campaigns to promote the Licensed System and the Licensed Marks, using funds collected from franchisee advertising fees.
However, the FDD states that all decisions regarding the content, concepts, materials, and media used in developing these campaigns are at the sole discretion of B Bops. The franchisee is responsible for implementing these campaigns at their own expense, following the guidelines in Section 10(D) of the franchise agreement.
Notably, B Bops is not obligated to provide advertising campaigns if they have elected to waive the advertising fee for a franchisee. This implies that consistent payment of the advertising fee is essential for franchisees to receive ongoing marketing support from B Bops. Additionally, B Bops will provide advice and guidance regarding the development and implementation of advertising and promotional campaigns as part of their operating assistance.