Under what names does Durar Investment, LLC do business as Azal Coffee?
Azal_Coffee Franchise · 2024 FDDAnswer from 2024 FDD Document
The Franchisor is Durar Investment, LLC. In this Franchise Disclosure Document, the Franchisor will be referred to as "we," "us," "Azal," or "Azal Coffee" and the person who buys the franchise will be referred to as "you." If the prospective franchisee is a corporation, partnership, limited liability company or other entity, "you" will mean the entity and the owners of the entity.
We are a Michigan limited liability company organized on December 28, 2022. We do business under our company name and the following names: "Azal" and "Azal Coffee."
Source: Item 1 — THE FRANCHISOR AND ANY PARENTS, PREDECESSORS AND AFFILIATES (FDD pages 9–11)
What This Means (2024 FDD)
According to Azal Coffee's 2024 Franchise Disclosure Document, the franchisor, Durar Investment, LLC, operates under its company name and also does business under the names "Azal" and "Azal Coffee." This information is relevant for prospective franchisees as it clarifies the branding and identity associated with the Azal Coffee franchise. Understanding the names under which the franchisor operates helps in recognizing the official representation of the franchise in various contexts, including legal documents, marketing materials, and overall business operations.
Knowing the different names used by Durar Investment, LLC can also be helpful in conducting due diligence and market research. Franchisees can use these names to search for information about the company and its reputation, ensuring they are gathering comprehensive data from all relevant sources. This transparency in naming conventions can provide a level of assurance to potential franchisees, demonstrating that the franchisor is clear about its brand identity.
Furthermore, the FDD clarifies that 'Azal,' 'Azal Coffee,' 'we,' or 'us' refers to Durar Investment, LLC, while 'you' refers to the person or entity purchasing the franchise. This distinction is important for understanding the terminology used throughout the Franchise Disclosure Document and the Franchise Agreement, ensuring clarity in communication and legal obligations.