Does the Aw franchise agreement require the franchisee to provide account manager access for social media platforms to Aw after termination?

According to the 2025 Aw Franchise Disclosure Document, upon termination or expiration of the franchise agreement, franchisees are required to assign all rights and interests in social media platforms or networks utilizing Aw's marks to Aw or its designee. This includes providing passwords and account manager access. Franchisees must also promptly notify the relevant parties about the termination of their license to use Aw's marks, which revokes their right to use any domain name, website, or other internet presence associated with those marks.

This requirement ensures that Aw maintains control over its brand and online presence after a franchise agreement ends. By obtaining account manager access, Aw can directly manage or transfer the social media accounts to maintain brand consistency and prevent any misuse of its trademarks. This is a fairly standard practice in franchising, as franchisors need to protect their brand identity across all locations and online platforms.

The franchisee is obligated to authorize the transfer of the domain name, website, or other presence on the internet using Aw's marks. This includes providing passwords and account manager access. The franchisee must also notify the necessary parties of the termination of their license to use the marks, and therefore, their right to use any domain name, website, or other presence on the internet using the marks. This ensures a clean break and prevents any potential confusion or misuse of the brand after the franchise relationship ends.