What is the deadline for Aw to provide written approval or disapproval of advertising or promotional materials submitted by a franchisee for Papa Ray's Pizza Restaurants?
Aw Franchise · 2025 FDDAnswer from 2025 FDD Document
All advertising and promotional materials used by you in promoting the Papa Ray's Pizza Restaurant must be completely factual, in good taste, and must conform to the highest standards of ethical advertising. You must submit to us samples of all advertising or promotional plans and materials that you desire to use and that have not been prepared or previously approved by us before you use them. If you do not receive written approval from us within 30 days, we will be deemed to have disapproved them. You may not use any marketing or promotional materials that we have disapproved.
Source: Item 8 — RESTRICTIONS ON SOURCES OF PRODUCTS AND SERVICES (FDD pages 19–21)
What This Means (2025 FDD)
According to Aw's 2025 Franchise Disclosure Document, a franchisee must submit all advertising and promotional materials to Aw for approval before use, unless the materials have been previously approved or prepared by Aw. Aw has 30 days to provide written approval or disapproval. If the franchisee does not receive written approval within 30 days, Aw will be deemed to have disapproved the submitted materials. The franchisee is prohibited from using any marketing or promotional materials that Aw has disapproved.
This requirement ensures that all advertising and promotional efforts for Papa Ray's Pizza Restaurants maintain a consistent brand image and adhere to Aw's standards. It also allows Aw to ensure that all marketing materials are factual, ethical, and in good taste, protecting the brand's reputation.
For a prospective franchisee, this means that any local advertising or promotional ideas must be submitted to Aw well in advance of the planned campaign launch. The 30-day review period should be factored into the marketing timeline to avoid delays. Failure to obtain approval, or proceeding with disapproved materials, could result in a breach of the franchise agreement.