Does Auntie Annes operate under the Cinnabon marks and system?
Auntie_Annes Franchise · 2024 FDDAnswer from 2024 FDD Document
GoTo Foods LLC ("GTFL", f/k/a Focus Brands LLC), a wholly owned subsidiary of GoTo Foods Holdings Inc. ("GTFH" or the "Parent", f/k/a Focus Brands Holdings Inc.), comprises the worldwide operations of its subsidiaries (the "subsidiaries" and collectively, the "Company") which are principally the franchisors and operators of over 6,700 stores, bakeries, and restaurants ("SBRs", "SBR") in the United States and approximately 60 foreign countries and territories operating under the brand names Carvel®, Cinnabon®, Schlotzsky's®, Moe's®, Auntie Anne's®, McAlister's Deli®, Jamba® and on certain military bases and in certain international markets under the brand name of Seattle's Best Coffee®.
GoTo Foods Systems LLC, a Delaware limited liability company (the "Guarantor"), located at 5620 Glenridge Drive NE, Atlanta, Georgia 30342, absolutely and unconditionally guarantees to assume the duties and obligations of Auntie Anne's Franchisor SPV LLC, located at 5620 Glenridge Drive NE, Atlanta, Georgia 30342 (the "Franchisor"), under its franchise registration in each state where the franchise is registered, and under its Franchise Agreement identified in its 2024 Franchise Disclosure Document, as it may be amended, and as that Franchise Agreement may be entered into with franchisees and amended, modified or extended from time to time. This Guarantee continues until all such obligations of the Franchisor under its franchise registrations and the Franchise Agreement are satisfied or until the liability of Franchisor to its franchisees under the Franchise Agreement has been completely discharged, whichever first occurs.
Source: Item 23 — RECEIPTS (FDD pages 106–366)
What This Means (2024 FDD)
According to the 2024 Auntie Anne's Franchise Disclosure Document, Auntie Anne's does not operate under the Cinnabon marks and system. However, both Auntie Anne's and Cinnabon are under the umbrella of GoTo Foods LLC (formerly known as Focus Brands LLC). GoTo Foods LLC comprises the worldwide operations of its subsidiaries, which include the franchisors and operators of stores, bakeries, and restaurants operating under the brand names Carvel®, Cinnabon®, Schlotzsky's®, Moe's®, Auntie Anne's®, McAlister's Deli®, Jamba® and on certain military bases and in certain international markets under the brand name of Seattle's Best Coffee®.
GoTo Foods Systems LLC absolutely and unconditionally guarantees to assume the duties and obligations of Auntie Anne's Franchisor SPV LLC under its franchise registration in each state where the franchise is registered, and under its Franchise Agreement identified in its 2024 Franchise Disclosure Document. This guarantee continues until all such obligations of the Franchisor under its franchise registrations and the Franchise Agreement are satisfied or until the liability of Franchisor to its franchisees under the Franchise Agreement has been completely discharged, whichever first occurs.
This structure means that while Auntie Anne's and Cinnabon are distinct brands, they share a common parent company, GoTo Foods LLC, which provides support and resources. This shared parentage could lead to some synergies in operations or shared best practices, but each brand maintains its own identity and franchise system.