Where must all sales for an Augusta Lawn Care franchise occur?
Augusta_Lawn_Care Franchise · 2025 FDDAnswer from 2025 FDD Document
ales outside of your territory.
You are not restricted in the customers to whom you may sell approved services or products or the prices the services are rendered or products are sold. However, all sales must occur at or from your Business. You may not solicit business outside your site through the use of a toll-free number, direct mail, Internet website or other advertising method without our prior written approval.
ITEM 13 TRADEMARKS
We grant you the right to operate a business using our System, which is identified by means of certain trade names, service marks, trademarks, logos, emblems and indicia of origin (the "Marks"), as are designated by us in writing for use in connection with the System
Source: Item 12 — TERRITORY (FDD pages 27–28)
What This Means (2025 FDD)
According to Augusta Lawn Care's 2025 Franchise Disclosure Document, all sales must occur at or from the franchisee's Business. However, franchisees are restricted from soliciting orders from consumers outside of their territory and are barred from using other channels of distribution, such as the Internet, catalog sales, telemarketing, or other direct marketing, to make sales outside of their territory. Franchisees may not solicit business outside their site through the use of a toll-free number, direct mail, Internet website or other advertising method without prior written approval from Augusta Lawn Care.
This means that while an Augusta Lawn Care franchisee can sell to any customer and set their own prices, the actual transaction needs to be tied to the physical location of their business. This could limit a franchisee's ability to generate sales through online channels or through marketing efforts that extend beyond their designated territory without explicit approval from Augusta Lawn Care.
This restriction is fairly common in franchise agreements, as franchisors often want to protect the territories of other franchisees and maintain control over brand messaging and marketing strategies. It is important for prospective franchisees to understand these limitations and to factor them into their business plans and marketing strategies. Franchisees should discuss with Augusta Lawn Care what types of advertising and marketing are pre-approved and what steps are needed to get approval for other methods.