factual

How will Augusta Lawn Care provide instruction and assistance to franchisees before and after opening?

Augusta_Lawn_Care Franchise · 2025 FDD

Answer from 2025 FDD Document

Pre-Opening Obligations

Before you open your Augusta Lawn Care Business, we (or our designee) will provide the following assistance and services to you:

  • (1) Designate your Territory (See Sections 4.2 and 7.2 of the Franchise Agreement). It is not expected that you will operate from a physical location that is approved by us;

  • (2) Loan you one (1) copy of the Confidential Operations Manual. The Confidential Operations Manual contains approximately 130 pages. The table of contents for the Confidential Operations Manual is attached to this Franchise Disclosure Documents as Exhibit D (See Section 5.3 of the Franchise Agreement);

  • (3) Assist you in implementing an opening marketing initiative for your Augusta Lawn Care Business (See Section 5 of the Franchise Agreement);

  • (4) We, or our designee, will provide instruction and assistance prior to the opening of your Augusta Lawn Care Business and immediately following the opening by telephone or in-person, as we determine in our sole discretion (See Section 5.1 of the Franchise Agreement); and

  • (5) Provide an initial training program ("Initial Training Program") as described below.

Post-Opening Obligations

During the operation of your business, we may:

  • (1) Provide periodic telephone and electronic mail assistance on daily operations, marketing, advertising, personnel and other operating issues that you encounter, and provide review and analyses of your operations (See Section 5.2 of the Franchise Agreement);
  • (2) Update the manuals to incorporate improvements and new developments in the System. These revisions may be made at any time (See Section 5.3 of the Franchise Agreement);
  • (3) Make available to you initial training of replacement managers at a location that we determine. We may charge you a fee for this training. (See Section 5.1.2 of the Franchise Agreement);
  • (4) Advise as to source of supply for equipment, services, supplies, products and materials, and make reasonable efforts to negotiate, enter into and maintain contracts for equipment, supplies and services for your purchase (See Sections 5.5 and 7.2.3 of the Franchise Agreement);
  • (5) Assist you with sales promotions (See Section 7.4 of the Franchise Agreement);
  • (6) Offer annual regional or national conferences designed to encourage the exchange of information and new ideas between us and our franchisees. You may be required to pay fees to us for these conferences based on our out-of-pocket costs to hold the conferences (See Section 5.1.3 of the Franchise Agreement);
  • (7) At our option, provide access to our manuals, franchisee resources and company news (See Sections 5.1.3 and 5.3 of the Franchise Agreement);
  • (8) At our option, maintain a website and provide you with a standard web page on the website (See Section 7.4.2 of the Franchise Agreement); and

(9) Provide you access to print and television advertisements, if and when they exist, for use by you (See Section 5.4 of the Franchise Agreement).

Advertising Fund

We do not require contribution to the National Advertising and Development Fund.

Franchisee Advisory Council

We presently have a Franchisee Advisory Council consisting of seven (7) present Augusta Lawn Care franchisees, who are voted upon annually.

Local Advertising

While you are not obligated to spend on local advertising, if you do, you must submit to us, for our approval, all media and materials to be used for local advertising, unless the media and/or materials have been approved before or unless we provided the materials to you. All materials containing our proprietary marks must include the designation service mark SM, trademark ™, registered trademark ®, copyright ©, or any other designation we specify. If you do not receive written or oral approval of any materials submitted within 30 days from the date we receive the materials, the materials are disapproved.

Source: Item 11 — FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS AND TRAINING (FDD pages 21–27)

What This Means (2025 FDD)

According to the 2025 Augusta Lawn Care Franchise Disclosure Document, Augusta Lawn Care provides franchisees with assistance both before and after the opening of their business. Prior to opening, Augusta Lawn Care will designate the franchisee's territory, loan a copy of the Confidential Operations Manual containing approximately 130 pages, assist with the implementation of an opening marketing initiative, provide instruction and assistance via telephone or in-person, and provide an initial training program.

Post-opening, Augusta Lawn Care may provide periodic telephone and electronic mail assistance on daily operations, marketing, advertising, personnel, and other operating issues. They may also update the manuals, offer initial training of replacement managers (potentially for a fee), advise on supply sources, assist with sales promotions, offer annual regional or national conferences (with potential fees), provide access to manuals and franchisee resources, maintain a website with a standard web page for the franchisee, and provide access to print and television advertisements.

The initial training program lasts 4 days and is held in Blaine, Washington. Augusta Lawn Care typically schedules training four to six times per year, every other month, between October and March. The initial training is overseen by Mike Andes, and additional trainers Liz Naber and Lee Park may also conduct the training program. The franchisee (or their Operating Principal) must also attend any refresher or follow-up training that Augusta Lawn Care designates, with a cost of $250 per additional training, plus out-of-pocket expenses.

Disclaimer: This information is extracted from the 2025 Franchise Disclosure Document and is provided for research purposes only. It does not constitute legal or financial advice. Consult with a franchise attorney before making any investment decisions.