How will IHG communicate modifications or revisions to the standards to Atwell Suites licensees, and who bears the cost of accessing these communications?
Atwell_Suites Franchise · 2025 FDDAnswer from 2025 FDD Document
Each change in the Standards shall be communicated in writing to Licensee at least 30 days before it goes into effect (which communication may be in hard paper copy or, at IHG's option, in digital, electronic or other computerized form, and if such communication is in digital, electronic or other computerized form, Licensee must pay any costs to retrieve, review, use or access same). IHG's designated internal franchise committee or subcommittee, must approve any such change and must determine, in the exercise of its business judgment, that the change was adopted in good faith and is consistent with the long-term overall interests of the Brand System.
Source: Item 23 — Receipts (FDD pages 99–486)
What This Means (2025 FDD)
According to the 2025 Atwell Suites Franchise Disclosure Document, IHG will communicate changes to brand standards in writing to the franchisee at least 30 days before they take effect. This communication can be delivered either as a hard paper copy or, at IHG's discretion, in a digital, electronic, or other computerized format.
If IHG chooses to communicate these changes digitally, electronically, or via another computerized method, the franchisee is responsible for covering any expenses related to retrieving, reviewing, using, or accessing the standards. This means that franchisees need to factor in potential technology costs to stay updated with the latest brand requirements.
It is important to note that IHG's designated internal franchise committee or subcommittee must approve any changes to the standards. This committee must determine that the change was adopted in good faith and is consistent with the long-term overall interests of the Atwell Suites brand system. This process aims to ensure that changes are reasonable and beneficial for the entire franchise network.