Does Holiday, as the licensor, have the right to assign the Atwell Suites license to another party?

According to the 2025 Atwell Suites Franchise Disclosure Document, Holiday, as the licensor, retains the right to assign the Atwell Suites license to any person or legal entity. This is a standard provision in franchise agreements, allowing the franchisor flexibility in managing the brand.

For a prospective franchisee, this means that the agreement they sign with Holiday could be transferred to another party at Holiday's discretion. While the FDD does not elaborate on the circumstances under which Holiday might assign the license, it is important for franchisees to understand that this possibility exists.

It is advisable for potential Atwell Suites franchisees to seek clarification from Holiday regarding the conditions or scenarios in which such an assignment might occur. Understanding these potential changes in ownership or management can help franchisees prepare for possible transitions and ensure the continued success of their Atwell Suites franchise.