What is the frequency of the competitive rate insight shopping costs for Atwell Suites?
Atwell_Suites Franchise · 2025 FDDAnswer from 2025 FDD Document
publicly available competitive rates, and price sensitivity to make optimal recommendations for its Hotels.
These are used in the sales process from GRS or PMS and all direct (CRO, Brand Website) and indirect channels (such as GDS or online travel agencies (OTA)). Costs of between $30 and $120 per month may apply for competi
Source: Item 6 — OTHER FEES (FDD pages 30–56)
What This Means (2025 FDD)
According to the 2025 Atwell Suites Franchise Disclosure Document, franchisees may incur costs for competitive rate insight shopping, which are typically assessed on a monthly basis. These costs can range from $30 to $120 per month. These systems are designed to help hotels determine optimal daily prices and inventory controls by integrating demand forecasts, publicly available competitive rates, and price sensitivity. For hotels already subscribed to RevenueStrategy360, these costs may be waived.
The revenue management systems leverage historical hotel data, future bookings, and other leading indicators to create a detailed forecast of future business for the hotel over the next 50 to 52 weeks. This information is then used in the sales process across various channels, including GRS, PMS, direct channels like the brand website, and indirect channels such as GDS or online travel agencies (OTAs).
For a prospective Atwell Suites franchisee, understanding these costs is crucial for budgeting and financial planning. The potential waiver for hotels already using RevenueStrategy360 could be a significant benefit. Franchisees should inquire about the specific criteria for obtaining this waiver and the potential impact of these systems on their hotel's revenue management strategy.