Does the Atwell Suites Franchise Disclosure Document include a Coca-Cola Participation Agreement as part of the ancillary agreements?
Atwell_Suites Franchise · 2025 FDDAnswer from 2025 FDD Document
Holiday Hospitality Franchising, LLC authorizes the respective state agencies identified on Exhibit D to receive service of process for it in the particular state.
I received a disclosure document dated April 15, 2025 that included the following Exhibits:
- A Application Letter Form
- B License Agreement, Master Technology Services Schedule, Guaranty of License Agreement and State Addenda
- C Agents for Service of Process
- D State Franchise Administrators
- E List of Franchisees
- F1 Financial Statements of Holiday Hospitality Franchising, LLC
- F2 Financial Statements of Six Continents Hotels, Inc.
- G Ancillary Agreements
- G-1 IHG Voice Reservation Service Agreement
- G-2 Revenue Services Agreement and Commercial Services Agreement
- G-3 Coca-Cola Participation Agreement
- G-4 NGP Participation Agreements
- G-5 Form IHG Direct Hotel Participation Agreement
- G-6 Form IHG Wi-Fi Connect Agreement
- G-7 Oracle New Account Setup Form
- G-8 AT&T Participation Agreement
- G-9 Quore Subscription Agreement
- G-10 HP Joinder Agreement
- G-11 Microsoft Select Participation Agreement
- G-12 Next-Gen PMS Agreement
- I State Addenda to Disclosure Document
- J State Effective Dates Page
- K Receipts
Source: Item 22 — Contracts (FDD page 99)
What This Means (2025 FDD)
According to the 2025 Atwell Suites Franchise Disclosure Document, a Coca-Cola Participation Agreement is included as part of the ancillary agreements. Specifically, Exhibit G lists the ancillary agreements, and G-3 is the Coca-Cola Participation Agreement. This indicates that Atwell Suites franchisees may be required to participate in a program related to Coca-Cola products.
This agreement likely outlines the terms and conditions under which the Atwell Suites hotel will offer Coca-Cola products to its guests. It could include requirements for product placement, pricing, and promotional activities. Franchisees should carefully review this agreement to understand their obligations and any potential benefits, such as volume discounts or marketing support.
Other ancillary agreements listed include the IHG Voice Reservation Service Agreement, Revenue Services Agreement and Commercial Services Agreement, NGP Participation Agreements, Form IHG Direct Hotel Participation Agreement, Form IHG Wi-Fi Connect Agreement, Oracle New Account Setup Form, AT&T Participation Agreement, Quore Subscription Agreement, HP Joinder Agreement, Microsoft Select Participation Agreement and Next-Gen PMS Agreement. These agreements cover a range of services and technologies that Atwell Suites franchisees will likely need to utilize in their operations. Understanding the terms of each agreement is crucial for managing costs and ensuring compliance with brand standards.