To whom is the Employee Engagement Survey fee for Atwell Suites payable?

According to the 2025 Atwell Suites Franchise Disclosure Document, if Holiday (presumably referring to the franchisor or an affiliate) requires an Atwell Suites hotel to participate in the brand's annual employee engagement survey, the franchisee is responsible for all charges associated with administering the program. These charges are payable to the brand's designated third-party provider, not directly to the franchisor.

This means that Atwell Suites franchisees may incur additional costs for employee engagement surveys if the franchisor mandates them. The fees will be paid to an outside company selected by the franchisor to administer the survey program. Franchisees should budget for this potential expense and factor it into their operating costs.

It is common in the franchise industry for franchisors to require franchisees to use approved third-party vendors for certain services to maintain brand standards and ensure consistency across the system. In this case, using a designated third-party provider for the employee engagement survey allows Atwell Suites to collect and analyze data consistently across all franchise locations.