What was the total revenue Country Visions received from sales to Apricot Lane franchisees in 2024?

According to Apricot Lane's 2025 Franchise Disclosure Document, Country Visions, the franchisor, received $0 in revenue from sales to Apricot Lane franchisees in 2024. This amount represents less than 1% of Country Visions' total revenue from all sources, which totaled $3,073,192. This information is based on the company's 2024 audited financial statements.

This indicates that Apricot Lane franchisees are not directly purchasing goods or services from Country Visions. Instead, franchisees likely source their products and services from approved third-party vendors. This arrangement is common in franchising, where franchisors often negotiate with suppliers to secure favorable terms for their franchisees. However, it's notable that Country Visions does not currently derive revenue from these franchisee purchases.

For a prospective Apricot Lane franchisee, this information suggests that the initial and ongoing costs of goods and services will be paid directly to third-party vendors rather than to the franchisor. While Country Visions has the right to derive revenue from franchisee purchases in the future, the current arrangement may offer franchisees more flexibility in managing their expenses and vendor relationships. However, franchisees are still required to purchase certain specified products and services from Country Visions or its affiliates, including software, web marketing, the gift card program, store merchandise, visual merchandise, supplies, and certain construction and improvement activities from approved suppliers.

It is important for potential franchisees to understand the approved vendor list and the terms of these relationships, as they are required to purchase from these approved suppliers. While Country Visions negotiates purchase arrangements for the benefit of franchisees, franchisees should still evaluate the pricing and quality of the goods and services offered by these vendors to ensure they align with their business needs and financial goals.