What was the total number of company-owned Apricot Lane outlets at the start of 2024?
Apricot_Lane Franchise · 2025 FDDAnswer from 2025 FDD Document
utlet Summary For the Fiscal Years of 2022, 2023 and 2024**
| Outlet Type | Year | Outlets at the Start of the Year | Outlets at the End of the Year | Net Change |
|---|---|---|---|---|
| Franchised | 2022 | 82 | 108 | +26 |
| 2023 | 108 | 112 | +4 | |
| 2024 | 112 | 109 | -3 |
Source: Item 20 — OUTLETS AND FRANCHISEE INFORMATION (FDD pages 41–51)
What This Means (2025 FDD)
According to Apricot Lane's 2025 Franchise Disclosure Document, at the start of 2024, there were zero company-owned Apricot Lane outlets. The provided table, which covers the fiscal years 2022, 2023, and 2024, indicates that the number of company-owned outlets remained at zero throughout this period. This means Apricot Lane has been operating as a fully franchised business during these years.
For a prospective franchisee, this information suggests that Apricot Lane's growth and market presence are primarily driven by its franchisees rather than corporate-owned stores. This may indicate a strong reliance on the franchise model for expansion and brand representation. It also suggests that Apricot Lane may not be directly competing with its franchisees through company-owned outlets.
It is important to note that while there were no company-owned stores in 2022, 2023 and 2024, the FDD does project one new company-owned store in California for the next fiscal year (2025). This could signal a potential shift in Apricot Lane's strategy, and prospective franchisees may want to inquire about the reasons behind this change and its potential impact on the franchise network.