Where are Apricot Lane Stores usually located?
Apricot_Lane Franchise · 2025 FDDAnswer from 2025 FDD Document
The Stores operate within a specific area (the "Territory") from a location approved by COUNTRY VISIONS and specified in the Franchise Agreement. The Stores are usually located in lifestyle strip centers, value retail centers, regional malls, neighborhood centers and other locations.
Source: Item 1 — THE FRANCHISOR AND ANY PARENTS, PREDECESSORS AND AFFILIATES (FDD pages 8–9)
What This Means (2025 FDD)
According to Apricot Lane's 2025 Franchise Disclosure Document, Apricot Lane stores are typically situated in various retail environments. These include lifestyle strip centers, value retail centers, regional malls, and neighborhood centers, as well as other locations that the franchisor deems suitable. This suggests that Apricot Lane aims for accessibility and visibility by targeting established shopping destinations.
When selecting a location, Apricot Lane considers several factors, such as the type of mall, the specific location within the mall or center, the market size, and the lease terms. The franchisor also evaluates the other tenants at the site and the strength and track record of the developer. This comprehensive approach to site selection indicates that Apricot Lane prioritizes locations with strong potential for customer traffic and sales.
Prospective franchisees should note that the franchisor must approve the store's location. If a specific site is not identified when the Franchise Agreement is initially signed, the franchisee will sign an Open License Addendum, requiring them to locate a suitable site within a specified timeframe. Failure to secure an approved location within the agreed-upon period may result in the termination of the Franchise Agreement and the franchisor retaining a $5,000 deposit. This highlights the importance of diligent site selection and the potential financial risk involved.