What is the Apricot Lane franchisee required to do with the old store location when relocating?
Apricot_Lane Franchise · 2025 FDDAnswer from 2025 FDD Document
If FRANCHISEE relocates the Franchised Business, the FRANCHISEE shall: - a. Conform the new store location to FRANCHISOR's then-current standards for store design; - b. Close the old location simultaneously with the opening of the new location so that only one Specialty Store is open and operating under this Agreement within the Territory at any time; and - c. Remove from and around the old store location and obliterate any visible indicia of all signs, graphics and advertising materials displaying the Designated Mark and other names, Marks, logos, commercial symbols, trade dress and slogans of FRANCHISOR; such removal is to be accomplished within seven (7) business days of the opening of the new location.
Source: Item 23 — RECEIPTS (FDD pages 51–222)
What This Means (2025 FDD)
According to the 2025 Apricot Lane FDD, if a franchisee relocates their Apricot Lane business, they must adhere to specific requirements regarding the old location. The franchisee must close the old location simultaneously with the opening of the new one, ensuring that only one Apricot Lane store operates within the territory at any given time under the agreement.
Additionally, the franchisee is responsible for removing or obliterating any visible signs, graphics, advertising materials, logos, commercial symbols, trade dress, and slogans associated with the Apricot Lane brand from the old store location and its surroundings. This removal must be completed within seven business days of the new location opening.
These stipulations ensure that the Apricot Lane brand maintains a consistent image and prevents customer confusion during and after a relocation. The franchisee bears the responsibility and cost of these actions, highlighting the importance of careful planning and execution during a relocation.