Why were some Apricot Lane franchised stores excluded from the gross revenue table?
Apricot_Lane Franchise · 2025 FDDAnswer from 2025 FDD Document
Notes:
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- This table of gross revenues of Apricot Lane Stores above consists of the relevant set of reported gross revenues of the 88 franchised Stores that were open and operating during the entire 12-month period shown. We had 109 franchised Apricot Lane Stores open as of the end of the period shown. The 21 franchised Stores excluded from the table were: (a) 18 Stores that first opened for business during that period; and (b) 3 Stores that relocated or transferred ownership during that period.
Source: Item 19 — FINANCIAL PERFORMANCE REPRESENTATIONS (FDD pages 39–41)
What This Means (2025 FDD)
According to Apricot Lane's 2025 Franchise Disclosure Document, the gross revenue table includes data from 88 franchised stores that were open and operating for the entire 12-month period. The FDD specifies that, out of 109 total franchised stores, 21 stores were excluded from the gross revenue table.
The reason for excluding these 21 Apricot Lane stores is twofold. Eighteen of the stores were excluded because they first opened for business during the 12-month period. The remaining three stores were excluded because they either relocated or transferred ownership during that same period.
This information is important for prospective Apricot Lane franchisees because it clarifies that the financial performance data represents stores with a full year of operation. New franchisees should be aware that their initial performance may differ as they establish their business. The FDD also notes that new stores are likely to experience a start-up period before achieving stabilized revenues.