Where in the Apricot Lane FDD is the initial gift card program cost disclosed?
Apricot_Lane Franchise · 2025 FDDAnswer from 2025 FDD Document
Gift Card Program
You must participate in our gift card program, currently administered by Ceridian-Stored Value Solutions. These gift cards operate like gift certificates and are redeemable at any participating Store. All new Franchised Businesses must participate in the program. You will purchase from Ceridian-Stores Value Solutions a gift card unit, initial supply of gift cards and set up for $700, which is included in Item 7 under Initial Store Marketing and Point of Purchase expense. You will need to purchase additional "blank" cards and other supplies from Ceridian-Stored Value Solutions at its then current pricing. The customer selects
the amount to put on the gift card from $10 to $500 and this remains in your account and is debited as the card is redeemed along with applicable transaction fees. Inter-store redemptions are reconciled monthly. All amounts due from your Franchised Business for transactions under this program are debited from your designated bank account by Ceridian-Stored Value Solutions. We cannot promise or represent that this program with Ceridian-Stored Value Solutions will continue in the future, and the terms and conditions of the program if it continues may be subject to change. We reserve the right to change administrators of the gift card program or to modify or discontinue the gift card program.
Source: Item 8 — RESTRICTIONS ON SOURCES OF PRODUCTS AND SERVICES (FDD pages 17–20)
What This Means (2025 FDD)
According to Apricot Lane's 2025 Franchise Disclosure Document, the initial cost for the gift card program is detailed in Item 8. As a new franchisee, participation in the gift card program is mandatory. The initial investment covers the purchase of a gift card unit, an initial supply of gift cards, and the setup, totaling $700. This cost is included within Item 7 under Initial Store Marketing and Point of Purchase expenses.
Apricot Lane franchisees must purchase additional blank cards and supplies from Ceridian-Stored Value Solutions at their current pricing. Customers can load amounts from $10 to $500 onto the gift cards. These funds are held in the franchisee's account and debited as the cards are redeemed, along with any applicable transaction fees. Inter-store redemptions are reconciled monthly, and Ceridian-Stored Value Solutions debits the franchisee's designated bank account for all transactions under this program.
It's important to note that Apricot Lane cannot guarantee the continuation of the gift card program with Ceridian-Stored Value Solutions, and the terms and conditions are subject to change. Apricot Lane retains the right to change administrators, modify, or discontinue the gift card program entirely. This means that while the program is currently required, its future is not guaranteed, and franchisees should be prepared for potential changes or discontinuation.