What constitutes the 'Top 10' stores in the Apricot Lane gross revenue table?
Apricot_Lane Franchise · 2025 FDDAnswer from 2025 FDD Document
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- The row for All Stores consists of all franchised Stores described in Note 1. The row for Top 10 consists of the 10 franchised Stores with the highest reported annual gross revenues. The row for Top 20 consists of the 20 franchised Stores with the highest reported annual gross revenues. The row for Bottom 20 consists of the 20 franchised Stores with the lowest reported annual gross revenues. The row for Bottom 10 consists of the 10 franchised Stores with the lowest reported annual gross revenues.
Source: Item 19 — FINANCIAL PERFORMANCE REPRESENTATIONS (FDD pages 39–41)
What This Means (2025 FDD)
According to Apricot Lane's 2025 Franchise Disclosure Document, the 'Top 10' stores listed in the gross revenue table are defined as the 10 franchised stores with the highest reported annual gross revenues. This information is based on data from 88 franchised stores that were open and operating for the entire 12-month period covered in the Item 19 financial performance representation.
The FDD excludes 21 stores from this calculation: 18 that opened during the period and 3 that relocated or transferred ownership. The gross revenues reported are derived from unaudited financial reports submitted by franchisees, which are used to calculate royalties. The definition of gross revenues used is consistent with that outlined in Item 6 of the FDD.
It's important to note that the financial performance representation figures do not reflect the costs of sales, operating expenses, or other costs that must be deducted to determine net income or profit. Prospective franchisees should conduct their own independent investigation of costs and expenses. The FDD also mentions that some stores have been open for a period ranging from 1 year to more than 10 years, and new stores are likely to experience a start-up period before achieving stabilized revenues. Additionally, stores in established markets may perform differently than those in new markets due to existing brand presence.