When is the Marketing Fee due for an Aplus franchise?
Aplus Franchise · 2024 FDDAnswer from 2024 FDD Document
h period |
| Type of Fee | Amount | Due Date | Remarks |
|---|---|---|---|
| actual costs of enforcement, whichever is higher | |||
| Marketing Fee | Up to $1,500 or 2% of Gross Sales (whichever is less), |
Source: Item 6 — OTHER FEES (FDD pages 16–28)
What This Means (2024 FDD)
According to Aplus's 2024 Franchise Disclosure Document, the Marketing Fee is due monthly on the 10th. The fee is up to $1,500 or 2% of Gross Sales, whichever is less. Currently, the marketing fee is $750.
This means that as an Aplus franchisee, you must pay the Marketing Fee by the 10th of each month. The amount you pay will be the lesser of $1,500 or 2% of your Aplus store's Gross Sales. The FDD indicates that the current marketing fee is $750, but this amount could change.
Franchisors often charge marketing fees to fund advertising and promotional activities for the benefit of all franchisees. It is important to budget for this ongoing expense when evaluating the potential profitability of an Aplus franchise. Prospective franchisees should inquire about how the marketing funds are used and what strategies Aplus employs to promote the brand and support its franchisees.