factual

Can Angry Chickz require franchisees to participate in advertising programs instituted through the Brand Fund?

Angry_Chickz Franchise · 2025 FDD

Answer from 2025 FDD Document

Except as directed in writing by Company, Franchisee must participate in all advertising, marketing, promotions, research and public relations programs instituted by Company through the Brand Fund. The Brand Fund shall, as available, provide to Franchisee marketing, advertising and promotional formats and sample materials at the Brand Fund's actual cost of producing such items, plus shipping and handling. Any additional advertising shall be at the sole cost and expense of Franchisee. The materials and/or media created utilizing the Brand Fund may include information regarding acquiring a franchise.

Source: Item 22 — CONTRACTS (FDD page 54)

What This Means (2025 FDD)

According to Angry Chickz's 2025 Franchise Disclosure Document, franchisees are generally required to participate in advertising, marketing, promotions, research, and public relations programs instituted by Angry Chickz through the Brand Fund, unless specifically directed otherwise in writing by the company. The Brand Fund may provide marketing, advertising, and promotional materials to franchisees at the Brand Fund's cost of production, plus shipping and handling. Any additional advertising beyond what the Brand Fund provides is at the franchisee's sole cost.

Angry Chickz maintains significant control over the Brand Fund, including determining the cost, media, content, format, style, timing, and allocation of advertising, public relations, and promotional campaigns. It is important to note that Angry Chickz is not required to contribute any amount to the Brand Fund, and contributions from franchisees may vary. The company is not obligated to allocate Brand Fund contributions to benefit any specific franchisee or group of franchisees on a pro rata basis.

This mandatory participation ensures a consistent brand image and marketing strategy across all Angry Chickz locations. However, franchisees bear the cost of additional advertising beyond what the Brand Fund covers, and they must adhere to Angry Chickz's directives regarding participation in Brand Fund programs. Prospective franchisees should consider these requirements and costs when evaluating the Angry Chickz franchise opportunity.

Disclaimer: This information is extracted from the 2025 Franchise Disclosure Document and is provided for research purposes only. It does not constitute legal or financial advice. Consult with a franchise attorney before making any investment decisions.