Can Anago withdraw approval for advertising material developed by the Subfranchisor?

According to Anago's 2025 Franchise Disclosure Document, Anago can withdraw approval for advertising material developed by the Subfranchisor. Any approval given to the use of promotional or advertising material, including internet advertising, developed by either Anago or the Subfranchisor can be withdrawn at any time. The Subfranchisor must then discontinue using the material within 30 days of the withdrawal.

This provision gives Anago significant control over the Subfranchisor's advertising and marketing efforts. Even if the Subfranchisor develops material and receives initial approval, Anago retains the right to change its mind and require the Subfranchisor to stop using the advertising. This could force the Subfranchisor to incur additional costs to develop new advertising materials on short notice.

For a prospective Subfranchisor, this means they need to be prepared for the possibility that their advertising efforts could be disrupted by Anago's decisions. It would be prudent to maintain open communication with Anago regarding advertising strategies and to understand the criteria Anago uses to evaluate and approve marketing materials. Additionally, a Subfranchisor may want to clarify the circumstances under which Anago might withdraw approval to better manage their marketing investments and strategies.