For an Anago Unit Franchise, what is the permitted use of the Proprietary Property?
Anago Franchise · 2025 FDDAnswer from 2025 FDD Document
You may use the Proprietary Property only in accordance with standards and specifications We determine. You agree that:
- (a) You will use the Proprietary Property only for the operation of the Anago Unit Franchise;
- (b) You will use the Proprietary Marks as the sole service mark identifications for the Anago Unit Franchise and will display prominently the Proprietary Marks on and/or with all materials We designate and authorize, and in the manner, We require;
- (c) You will not use the Proprietary Property as security for any obligation or indebtedness;
- (d) You will comply with Our instructions in filing and maintaining any required fictitious, trade or assumed business name registrations for the "Anago" trade name, for example, John Jones d/b/a "Anago" or ABC, Inc. d/b/a "Anago;"
- (e) You will sign all documents We or Our counsel deems reasonably necessary to obtain protection for the Proprietary Property and Our interest in the property;
- (f) You shall not register or use any domain name or URL that contains, uses or displays the words "Anago Cleaning Systems" or any portion thereof, or the initials "ACS," or any Proprietary Marks, or other related or confusingly similar words or symbols, unless You first receive Our written consent. You may not use Proprietary Mark or any derivation of the Proprietary Marks on the Internet, in any electronic advertising or on social media, without Our prior written consent. You may not use any other trade name or marks at your Unit Franchise business, or in connection with your Unit Franchise business without Our express written consent;
- (g) If You do not operate Your Anago Unit Franchise out of Your residence but instead occupy a business premises, You will maintain a suitable sign or graphics package at, or near the front of the Premises, on any pylon sign, building directory or other area identifying the Premises only as "Anago." The signage must conform in all respects to Our requirements except to the extent prohibited by local governmental restrictions or landlord regulations; and
- (h) You will exercise caution when using the Proprietary Property to ensure that the Proprietary Property is not jeopardized in any manner.
Source: Item 23 — RECEIPTS (FDD pages 62–298)
What This Means (2025 FDD)
According to Anago's 2025 Franchise Disclosure Document, a Unit Franchisee may only use the Proprietary Property in accordance with Anago's standards and specifications. The franchisee can only use the Proprietary Property for the operation of their Anago Unit Franchise. They must use the Proprietary Marks as the sole service mark identifications for the Anago Unit Franchise and display them prominently on all designated materials, as required by Anago. The franchisee is prohibited from using the Proprietary Property as security for any obligation or indebtedness.
The Anago franchisee must comply with Anago's instructions for filing and maintaining any required fictitious, trade, or assumed business name registrations for the "Anago" trade name. They must also sign all documents Anago deems necessary to protect the Proprietary Property and Anago's interest in it. The franchisee cannot register or use any domain name or URL that contains "Anago Cleaning Systems" or any portion thereof, or the initials "ACS," or any Proprietary Marks, without Anago's prior written consent. They also cannot use the Proprietary Marks or any derivation of them on the Internet, in any electronic advertising, or on social media, without prior written consent.
If the Anago Unit Franchise operates out of a business premises, the franchisee must maintain a suitable sign or graphics package identifying the premises only as "Anago," conforming to Anago's requirements, except where prohibited by local governmental restrictions or landlord regulations. The franchisee must exercise caution when using the Proprietary Property to ensure it is not jeopardized in any manner. Anago retains the right to modify or discontinue the use of any Proprietary Marks, and the franchisee is obligated to comply with these changes at their sole expense within 30 days of Anago's request. All goodwill associated with the Anago Unit Franchise inures directly and exclusively to AFI's benefit and is AFI's exclusive property.