Does Anago require Subfranchisors to advertise in classified telephone directories?

According to Anago's 2025 Franchise Disclosure Document, Subfranchisors are required to list and advertise the business on major internet search engines and consumer review websites as specified in the Anago Manuals. Additionally, at Anago's direction, Subfranchisors must advertise in at least one recommended classified telephone directory distributed within their market areas, using a form of advertisement approved by Anago.

This requirement ensures that Anago maintains a consistent brand presence across various advertising platforms, both online and in print. By mandating advertising in classified telephone directories, Anago aims to reach potential clients who may still rely on traditional advertising methods. The franchisor's control over the advertisement's form ensures brand uniformity and adherence to Anago's marketing standards.

Subfranchisors must comply with Anago's directives regarding classified telephone directory advertising, which includes using the approved advertisement format and advertising in at least one recommended directory. This obligation is part of the broader marketing and advertising requirements imposed on Subfranchisors to promote Anago services within their designated areas. Subfranchisors should consult the Anago Manuals for specific details on approved search engines, review websites, and classified telephone directories.