Where can I find the description of the 'Advertising Contributions' for an Anago franchise?
Anago Franchise · 2025 FDDAnswer from 2025 FDD Document
"Advertising Contributions" means the payments described in Subsection 3.1(d).
Source: Item 23 — RECEIPTS (FDD pages 62–298)
What This Means (2025 FDD)
According to Anago's 2025 Franchise Disclosure Document, the definition of 'Advertising Contributions' can be found in Section 17.1, under the definitions section of the Anago Unit Franchise Agreement. Specifically, it states that 'Advertising Contributions' means the payments described in Subsection 3.1(d). This directs you to the specific subsection within the agreement that details the requirements and obligations related to advertising contributions for Anago franchisees.
Additionally, Section 7.2 discusses the advertising fund established for Anago Unit Franchises. It explains that Anago and/or AFI (presumably an affiliated entity) have sole discretion over all aspects of advertising paid out of the fund, including concepts, materials, media, and content. The fund is maintained and administered by Anago, AFI, or their designee.
Item 23 also mentions that if a fund is established, Anago may require Subfranchisors to contribute a monthly amount not to exceed 2.2% of the Subfranchisor's Gross Revenues from the preceding month. The funds are to be used for advertising, marketing, promotion, public relations, and related activities to enhance the Anago franchise system's public reputation. However, Anago does not owe any fiduciary obligation to Subfranchisors or Unit Franchisees for administering the fund, nor are they obligated to ensure direct or pro-rata benefits from the fund's activities.