What pre-opening site selection assistance does Amorino provide to franchisees?
Amorino Franchise · 2025 FDDAnswer from 2025 FDD Document
no is not required to provide you with any assistance.**
(1) Amorino's pre-opening obligations to you:
(a) Selection of Site for the Store
Before you open your Store, we will expend time and effort and incur expenses as reasonably required to inspect a site you propose to lease or purchase for your Store. When you sign the franchise agreement, we will mutually agree upon a site selection area in which you can propose the location for your store. For each site you propose, we will review all the information you provide us in order to evaluate the location, including demographic characteristics, traffic patterns, parking, character of the neighborhood, information on other area businesses, and information on the lease terms or purchase price for the proposed site. We agree not to unreasonably delay our review and notice of approval or disapproval of the proposed site and lease terms. (Franchise Agreement, Sections 4.A and 4.B).
We consider various objective and subjective factors, as well as our business experience, in reviewing your proposed initial location and any potential new locations. Approval of the location is at our sole discretion. Amorino will approve or refuse to approve a proposed site within 30 days after the receipt of all information that Amorino may reasonably require in connection with its evaluation of your proposed location. (Franchise Agreement, Section 4.A) You must identify a location to serve as your franchised location for the Store by the date set forth in the franchise agreement or we have the right to terminate the franchise agreement.
(b) Lease Requirements
Amorino does not intend to own the premises and lease it to you; rather, Amorino requires you to lease the premises from a landlord unrelated to Amorino or to purchase the premises. Amorino will not be a party to the lease and will have no liability under the lease, unless and until the lease is assumed by Amorino. (Franchise Agreement, Section 4.B(2)) You must submit the lease to us for our approval before it is signed and it must contain the following provisions:
- The premises shall be used only as an Amorino franchise, and for no other purpose whatsoever.
Source: Item 11 — FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS, AND TRAINING (FDD pages 39–46)
What This Means (2025 FDD)
According to Amorino's 2025 Franchise Disclosure Document, Amorino offers site selection assistance to franchisees before they open their store. After the franchise agreement is signed, Amorino and the franchisee will agree on a site selection area where the franchisee can propose locations for their store.
For each proposed site, Amorino will review information provided by the franchisee to evaluate the location. This includes demographic characteristics, traffic patterns, parking availability, the character of the neighborhood, information on other businesses in the area, and details regarding lease terms or purchase price. Amorino agrees to not unreasonably delay their review and will provide notice of approval or disapproval of the proposed site and lease terms.
Amorino considers both objective and subjective factors, along with their business experience, when reviewing potential locations. The approval of the location is at Amorino's sole discretion. Amorino will approve or refuse to approve a proposed site within 30 days after receiving all the necessary information for evaluation. The franchisee must identify a location by the date specified in the franchise agreement, or Amorino has the right to terminate the agreement. Amorino does not intend to own the premises and lease it to the franchisee; instead, the franchisee is required to lease the premises from a landlord unrelated to Amorino or purchase the premises. The franchisee must submit the lease to Amorino for approval before signing, and it must contain specific provisions.