Is Amorino obligated to promptly review a proposed site and lease terms?
Amorino Franchise · 2025 FDDAnswer from 2025 FDD Document
For any proposed site you identify, and in addition to completing a "Project Proposal" Form and "Key Elements" File, you must supply us with a description of the location in the form we specify and any other information we may reasonably require in order to evaluate the location, including demographic characteristics, traffic patterns, parking, character of the neighborhood, information on other area businesses, and information on the lease terms or purchase price for the proposed site. You must also advise us of any time periods within which the lessor of the proposed location requires a response, comments on and/or acceptance of the lease.
The location must be within the site selection area identified in the franchise agreement, meet Amorino's then-current site selection criteria, and be approved by us. We agree not to unreasonably delay our review and approval or disapproval of the proposed site and lease terms. We consider various objective and subjective factors, as well as our business experience, in reviewing your proposed initial location and any potential new locations. Approval of locations is at our sole discretion. You shall submit to us for prior approval all construction plans, site plans and blueprints for the location we approve.
Source: Item 12 — TERRITORY (FDD pages 47–50)
What This Means (2025 FDD)
According to Amorino's 2025 Franchise Disclosure Document, Amorino is obligated to not unreasonably delay its review and approval or disapproval of a proposed site and lease terms. The franchisee must advise Amorino of any time periods within which the lessor of the proposed location requires a response, comments on, and/or acceptance of the lease.
To initiate the site selection process, the franchisee must identify a location within a mutually agreed-upon site selection area. The franchisee is required to submit a description of the location, a completed "Project Proposal" Form, a "Key Elements" File, and any other information Amorino may reasonably require to evaluate the location. This includes demographic characteristics, traffic patterns, parking availability, the character of the neighborhood, information on other area businesses, and details regarding the lease terms or purchase price for the proposed site.
Amorino considers various objective and subjective factors, as well as their business experience, when reviewing a proposed initial location. However, the approval of locations remains at Amorino's sole discretion. Once a location is approved, the franchisee must submit all construction plans, site plans, and blueprints for prior approval. This process ensures that the location meets Amorino's standards and aligns with their brand image and operational requirements.