When does Amorino and the franchisee mutually agree upon a site selection area?
Amorino Franchise · 2025 FDDAnswer from 2025 FDD Document
When you sign the franchise agreement, we will mutually agree upon a site selection area in which you can propose the location for your store. For each site you propose, we will review all the information you provide us in order to evaluate the location, including demographic characteristics, traffic patterns, parking, character of the neighborhood, information on other area businesses, and information on the lease terms or purchase price for the proposed site. We agree not to unreasonably delay our review and notice of approval or disapproval of the proposed site and lease terms. (Franchise Agreement, Sections 4.A and 4.B).
We consider various objective and subjective factors, as well as our business experience, in reviewing your proposed initial location and any potential new locations. Approval of the location is at our sole discretion. Amorino will approve or refuse to approve a proposed site within 30 days after the receipt of all information that Amorino may reasonably require in connection with its evaluation of your proposed location. (Franchise Agreement, Section 4.A) You must identify a location to serve as your franchised location for the Store by the date set forth in the franchise agreement or we have the right to terminate the franchise agreement.
Source: Item 11 — FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS, AND TRAINING (FDD pages 39–46)
What This Means (2025 FDD)
According to Amorino's 2025 Franchise Disclosure Document, Amorino and the franchisee will mutually agree upon a site selection area when the franchisee signs the franchise agreement. After the franchise agreement is signed, the franchisee can propose specific locations for their store within the agreed-upon area.
Amorino retains the right to review and evaluate each proposed site based on factors such as demographic characteristics, traffic patterns, parking availability, the neighborhood's character, information on other businesses in the area, and the lease terms or purchase price. Amorino agrees not to unreasonably delay its review and will provide notice of approval or disapproval of the proposed site and lease terms.
Ultimately, the approval of the location is at Amorino's sole discretion. Amorino will approve or refuse to approve a proposed site within 30 days after receiving all required information for evaluation. The franchisee must identify a location for the store by the date specified in the franchise agreement, or Amorino has the right to terminate the agreement.