factual

What loyalty program does Americas Best Value Inn currently participate in?

Americas_Best_Value_Inn Franchise · 2025 FDD

Answer from 2025 FDD Document

We and our affiliates may administer and manage loyalty programs that will provide participating guests of your Hotel with certain rewards or benefits when staying at your Hotel. Such loyalty programs may apply specifically for the Brand or any or all of the Network Brands. Currently, ABVI Hotels participate in our loyalty program referred to as "Sonesta Travel Pass." We charge ABVI franchisees a loyalty program fee for your participation in the Sonesta Travel Pass program in the amount of 2.5% of your Hotel's Qualified Revenue (see Item 6 above) garnered through guests participating in the Sonesta Travel Pass Program. In the event there are any company-owned and company-managed ABVI Hotels, they may pay the loyalty program fee at a different rate. Additionally, not all franchised Network Hotels pay a uniform program fee. We may increase your loyalty program contribution up to 4.5% of your Hotel's Qualified Revenue. Additionally, we and our affiliates may periodically modify or discontinue the Sonesta Travel Pass program or any other loyalty program that we designate. You must participate in and honor the terms of any and all loyalty, discount or other promotional program applicable to ABVI Hotels and pay all applicable fees or charges associated with such programs (including any fees assessed by us and our affiliates, room discounts given to guests, or rewards provided to guests, that are applicable to your Hotel) that we and our affiliates offer to the public on your behalf and any room rate quoted to any guest at the time the guest makes an advance reservation. You must take all action necessary to participate in any loyalty program and you must grant us and our affiliates all necessary rights in and to any photographs, video and/or other marketing materials used in connection with any loyalty programs.

Source: Item 11 — **FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS, AND TRAINING (FDD pages 44–54)

What This Means (2025 FDD)

According to the 2025 Americas Best Value Inn FDD, ABVI Hotels participate in the "Sonesta Travel Pass" loyalty program. As an Americas Best Value Inn franchisee, participation in this program is mandatory.

Franchisees are charged a loyalty program fee of 2.5% of the hotel's Qualified Revenue generated through guests participating in the Sonesta Travel Pass program. This fee may vary for company-owned or managed ABVI Hotels, and not all franchised Network Hotels pay a uniform program fee. The franchisor retains the right to increase this contribution up to 4.5% of the hotel's Qualified Revenue.

Americas Best Value Inn and its affiliates also reserve the right to modify or discontinue the Sonesta Travel Pass program or designate other loyalty programs. Franchisees must adhere to the terms of all loyalty, discount, or promotional programs applicable to ABVI Hotels and cover all associated fees, including those assessed by the franchisor and its affiliates, room discounts, or rewards provided to guests. Franchisees must also grant the franchisor and its affiliates the necessary rights to use marketing materials related to these loyalty programs.

Disclaimer: This information is extracted from the 2025 Franchise Disclosure Document and is provided for research purposes only. It does not constitute legal or financial advice. Consult with a franchise attorney before making any investment decisions.