Can Americas Best Value Inn increase the Online Review Response Program Fee?
Americas_Best_Value_Inn Franchise · 2025 FDDAnswer from 2025 FDD Document
the resolution (such as a refund provided to a guest).
Note 9 – Under our Online Review Response Program, if you do not respond to any negative online reviews within 72 hours of the posting of such reviews, we may do so (directly or through a third-party) on your behalf, in which case you will pay us $39 to $150 for each response. These fees may increase based on the frequency and nature of complaints and negative reviews, and your responsiveness (e.g., the time it takes you to respond to gu
Source: Item 6 — OTHER FEES (FDD pages 24–32)
What This Means (2025 FDD)
According to Americas Best Value Inn's 2025 Franchise Disclosure Document, the Online Review Response Program allows Americas Best Value Inn to respond to negative online reviews on behalf of a franchisee if the franchisee fails to do so within 72 hours. The fees for this service range from $39 to $150 per response. The document specifies that these fees may increase based on the frequency and nature of complaints and negative reviews, as well as the franchisee's responsiveness.
This means that Americas Best Value Inn has the discretion to adjust the Online Review Response Program fees within the stated range, and potentially beyond, depending on specific factors related to the hotel's performance and the nature of guest feedback. The FDD also states that Americas Best Value Inn may periodically modify these programs.
For a prospective franchisee, this indicates a potential cost associated with managing online reviews and the importance of promptly addressing negative feedback to avoid incurring these fees. It also highlights the need to stay informed about any changes Americas Best Value Inn makes to the Online Review Response Program, as these modifications could impact the associated costs.