Does Americas Best Value Inn assume liability for providing or withholding any Approval?

The 2025 Franchise Disclosure Document for Americas Best Value Inn states that, except as expressly provided regarding brand promotion programs, Americas Best Value Inn assumes no direct or indirect liability to the franchisee for collecting amounts due, maintaining, directing, or administering such programs. This means that Americas Best Value Inn is generally not liable to franchisees regarding the brand promotion programs, except in specific situations outlined in the franchise agreement.

This lack of liability extends to decisions regarding brand promotion fees. Americas Best Value Inn retains the right to manage these fees, including forgiving, waiving, settling, or compromising claims related to the brand promotion programs. They can also defer, reduce, or suspend these fees and the programs they fund, with 30 days' prior notice.

For a prospective Americas Best Value Inn franchisee, this indicates that the brand has significant control over the brand promotion programs and fees, without necessarily being liable for the outcomes or the direct benefits a franchisee might expect. It is important for potential franchisees to fully understand the terms and conditions related to these programs and fees, and to consider the potential impact of changes or suspensions to these programs on their individual business.