What year did the Alloy franchise location in Summerfield NC open?
Alloy Franchise · 2025 FDDAnswer from 2025 FDD Document
Of the 28 Franchisee Facilities included in Parts A and B, the Summerfield location opened in July 2020, operates out of approximately 2800 square feet and was open the entire 2023 Measurement Period. The Charlotte Blakeney/Charlotte, NC location opened in July 2021 and operates out of an approximately 2800 sq ft facility and was opened the entire 2023 Measurement period. The remainder of the Franchisee Facilities are approximately 1600 square feet and were open the full twelve-month 2024 Reporting Period. Members sign monthly membership agreements for 1x/week sessions/2x/week sessions/or 3x/week sessions per month.
Source: Item 19 — FINANCIAL PERFORMANCE REPRESENTATIONS (FDD pages 57–62)
What This Means (2025 FDD)
According to Alloy's 2025 Franchise Disclosure Document, the Summerfield, NC location opened in 2020. This location was open for the entire 2023 measurement period and occupies approximately 2,800 square feet.
This information is part of a larger set of data provided in Item 19 regarding financial performance representations. Alloy includes data about revenue, memberships, and membership retention for various locations. The inclusion of the opening date alongside financial data allows prospective franchisees to assess the performance of locations based on their age and size.
Specifically, the FDD lists the Summerfield NC location's revenue as $392,122. This is part of a table that compares the revenues of various Alloy locations. The document also notes that members at the Summerfield location sign monthly membership agreements for 1x/week, 2x/week, or 3x/week sessions per month, with 6% opting for 1x/week, 60% for 2x/week, and 34% for 3x/week sessions.