What was the reported revenue for the Novi MI Alloy location in its sixth month of operation?
Alloy Franchise · 2025 FDDAnswer from 2025 FDD Document
ng Dates 1/1/24 - 12/31/24**
Monthly revenue for 41 Franchisee Facilities that opened in 2024 but were not open for the entire 2024 Measurement Period.*
| Location | Opened | Mo. 1 | Mo. 2 | Mo. 3 | Mo. 4 | Mo. 5 | Mo. 6 | Mo. 7 | Mo. 8 | Mo. 9 | Mo. 10 | Mo. 1 1 | Mo.
Source: Item 19 — FINANCIAL PERFORMANCE REPRESENTATIONS (FDD pages 57–62)
What This Means (2025 FDD)
According to Alloy's 2025 Franchise Disclosure Document, the revenue for the Novi, MI location in its sixth month of operation was $20,365. This data is part of a larger table showing the monthly revenue for various Alloy franchisee facilities that opened between January 1, 2024, and December 31, 2024.
This information is valuable for prospective franchisees as it provides insight into the potential revenue trajectory of new Alloy locations during their initial months. By examining the performance of multiple locations, franchisees can gain a sense of the typical revenue growth pattern and identify factors that may influence their own location's performance. It's important to note that these figures represent past performance and do not guarantee future results.
It is crucial for potential Alloy franchisees to consider various factors that could impact revenue, such as location, market conditions, and the effectiveness of their pre-sale membership campaigns. The FDD also mentions that Alloy requires new franchisees to run an 8-12 week membership pre-sale campaign and have 75 members before opening, which can significantly influence initial revenue. Reviewing the performance of other locations and understanding the strategies they employed can help franchisees set realistic expectations and develop effective business plans.