Is purchasing or leasing the designated computer system a requirement for operating an Alloy Facility?
Alloy Franchise · 2025 FDDAnswer from 2025 FDD Document
s Disclosure Document as Exhibit F. The Manual includes approximately 400 pages.
Computer System
You must purchase or lease the computer system, including the online software bundle that we designate, for your Facility. Our specific requirements for your computer system will be included in the Manual. We expect that the initial cost of your computer system will be between $ 4700-6900. Your computer system will provide you with the following functions: membership database, scheduling, sales tracking, reporting, credit card processing, payroll management, inventory management, and on-line appointment booking, lead management, the Alloy app and accounting/bookkeeping. We may require you to purchase the computer system from the approved supplier we designate. Your computer system will include a 2 Apple laptop computers, 2 Apple iPad tablets, Dell Micro Core for streaming, mouse, wireless keyboard, cables and mounting hardware, as a minimum requirement.
We recommend, but do not require, that you have a maintenance contract for your computer system. You must at all times have a high-speed internet connection for your computer system, and we may designate the type of high-speed connection you must have. We will have independent access to the data stored through your CRM account, and we will have the ability to download information relating to the Franchised Business, including your client database and sales information through the CRM software. We may, in our discretion, have separate independent access to your computer system. Because we own the relationship with the CRM software and provide you access to the software, your customer database will be our property and you may not keep a copy of the customer database after your Franchise Agreement expires or is terminated. We estimate that the current cost to subscribe to the required software bundle will be $220.00 per week.
We may, during the term of your Franchise Agreement, require you to update and/or upgrade your computer system. There are no contractual limitations on our access to your data or on our right to request that you obtain these updates and/or upgrades, nor are there any limitations on the cost of these updates and/or upgrades. Neither we nor our affiliates will provide you with any maintenance, updates or upgrades for your computer system, but we or our affiliate will provide updates to the Alloy App. The estimated annual cost of maintenance, updating, upgrading or support contracts for the computer system can range from $600 to $1,200 per year.
You must comply with all of our requirements related to the Alloy App and you shall sign any agreements we require related to the Alloy App, such as an end user license agreement, although there is no separate agreement in use as of the date of this Disclosure Document. You are strictly prohibited from modifying, reproducing, duplicating or reverse engineering the Alloy App in any manner.
Source: Item 11 — FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS AND TRAINING (FDD pages 31–42)
What This Means (2025 FDD)
According to Alloy's 2025 Franchise Disclosure Document, franchisees must purchase or lease the computer system that Alloy designates for their facility. The specific requirements for the computer system are detailed in Alloy's operations manual. The estimated initial cost for this computer system ranges from $4,700 to $6,900.
The computer system is designed to handle various functions critical to the operation of the Alloy franchise, including membership database management, scheduling, sales tracking, reporting, credit card processing, payroll management, inventory management, online appointment booking, lead management, the Alloy app, and accounting/bookkeeping. The minimum hardware requirements for the computer system include 2 Apple laptop computers, 2 Apple iPad tablets, Dell Micro Core for streaming, mouse, wireless keyboard, cables, and mounting hardware.
Alloy also recommends, but does not require, that franchisees maintain a maintenance contract for their computer system. Franchisees must have a high-speed internet connection for their computer system, and Alloy may specify the type of connection required. Alloy retains independent access to the data stored through the franchisee's CRM account and the ability to download information related to the franchised business, including client databases and sales information. The estimated current cost to subscribe to the required software bundle is $220.00 per week, and the estimated annual cost of maintenance, updating, upgrading, or support contracts for the computer system can range from $600 to $1,200 per year.
Alloy may also require franchisees to update or upgrade their computer systems during the term of the Franchise Agreement. Franchisees are required to comply with all requirements related to the Alloy App and must sign any agreements required by Alloy, such as an end-user license agreement. Franchisees are strictly prohibited from modifying, reproducing, duplicating, or reverse engineering the Alloy App.