How many franchised Alloy outlets were operating at the start of 2023?
Alloy Franchise · 2025 FDDAnswer from 2025 FDD Document
| Outlet Type | Year | Outlets at the Start of the Year | Outlets at the End of the Year | Net Change |
|---|---|---|---|---|
| Franchised | 2022 | 2 | 12 | +10 |
| 2023 | 12 | 30 | +18 | |
| 2024 | 30 | 76 | +46 | |
| Company | 2022 | 1 | 1 | 0 |
| Owned* | 2023 | 1 | 1 | 0 |
| 2024 | 1 | 1 | 0 | |
| Total Outlets | 2022 | 3 | 13 | +10 |
| 2023 | 13 | 31 | +18 | |
| 2024 | 31 | 77 | +46 |
Source: Item 20 — OUTLETS AND FRANCHISEE INFORMATION (FDD pages 62–69)
What This Means (2025 FDD)
According to Alloy's 2025 Franchise Disclosure Document, there were 12 franchised outlets operating at the start of 2023. This number is based on the data provided in Item 20, which details the number of franchised and company-owned outlets over the past three years. This information is crucial for potential franchisees as it provides a snapshot of the brand's growth and stability.
Specifically, the table outlines the number of outlets at the start and end of each year, as well as the net change. For 2023, the franchised outlets began with 12 and ended with 30, indicating a net increase of 18 franchised locations throughout the year. This suggests a period of growth for the Alloy franchise system.
Understanding the historical data on outlet numbers can help a prospective franchisee assess the brand's expansion rate and overall performance. It is important to consider these figures in conjunction with other factors, such as terminations, transfers, and the opening of new outlets, to gain a comprehensive understanding of the franchise's health and potential.