How many franchised Alloy outlets were operating at the start of 2022?
Alloy Franchise · 2025 FDDAnswer from 2025 FDD Document
| Outlet Type | Year | Outlets at the Start of the Year | Outlets at the End of the Year | Net Change |
|---|---|---|---|---|
| Franchised | 2022 | 2 | 12 | +10 |
| 2023 | 12 | 30 | +18 | |
| 2024 | 30 | 76 | +46 | |
| Company | 2022 | 1 | 1 | 0 |
| Owned* | 2023 | 1 | 1 | 0 |
| 2024 | 1 | 1 | 0 | |
| Total Outlets | 2022 | 3 | 13 | +10 |
| 2023 | 13 | 31 | +18 | |
| 2024 | 31 | 77 | +46 |
Source: Item 20 — OUTLETS AND FRANCHISEE INFORMATION (FDD pages 62–69)
What This Means (2025 FDD)
According to Alloy's 2025 Franchise Disclosure Document, there were 2 franchised outlets operating at the start of 2022. This number increased to 12 by the end of 2022, representing a net change of +10 franchised outlets during that year.
For a prospective franchisee, this indicates the size and growth trajectory of the Alloy franchise system. Knowing the number of outlets at the beginning of the year helps to understand the brand's established presence at that time, while the net change reflects the expansion rate. A franchisee might consider this growth rate when evaluating the potential market penetration and brand recognition in their target area.
It's also worth noting that Alloy had 1 company-owned outlet at the start of 2022, which remained constant throughout the year. This detail provides insight into the company's involvement in operating outlets alongside its franchisees. The total number of Alloy outlets (franchised and company-owned) at the start of 2022 was 3.