What criteria must a franchisee's site meet to be accepted by Alloy Personal Training, LLC?
Alloy Franchise · 2025 FDDAnswer from 2025 FDD Document
Before you open your Franchised Business, we will:
- Consult with you on the location for your Franchised Business, which must be accepted by us. Your site must meet our criteria for population and/or median income in the surrounding area, size and cost of the facility that you select and other similar factors, including
our business judgment. We may reject your proposed location in our sole discretion. Our acceptance only means that the site meets our minimum requirements for a Franchised Business (Franchise Agreement – Section 5.A).
The Site Selection information included in this section apply to a site for your Franchised Business under a Franchise Agreement and each of the locations that you develop under your Development Agreement (as we will approve the location for future outlets using our then-current criteria, which may change over the years (the current criteria and process are noted below). Within 180 days after you sign the Franchise Agreement, you must locate a site for your Franchised Business, obtain our acceptance of the proposed site, and enter into a lease, sublease or purchase agreement for the approved site. You may engage with our preferred real estate vendors to assist you in the search of your Alloy site. You must submit to us the information and materials we may reasonably require to allow us to review the proposed site. We generally do not own the premises and lease it to you. The factors which we consider in accepting your location include the size and location of the premises, population in the immediate area and/or median household income, the lease terms for the premises, availability of parking and ease of access, types of businesses in close proximity to the premises, competition from similar businesses and other similar factors.
We will have 30 days after receiving all information we require concerning the proposed site to notify you whether the site is accepted or not. If we do not provide our specific acceptance of a location within this 30 day period, the location is deemed not accepted. Our acceptance only indicates that the site meets our minimum criteria for a Facility. If you are unable to obtain possession of a suitable site for your Franchised Business by lease, sublease or purchase agreement within six months after you sign the Franchise Agreement, we may provide you with an extension of this timeframe or we may terminate your Franchise Agreement. We utilize this same process for each Facility you are obligated to develop under an Area Development Agreement.
Source: Item 11 — FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS AND TRAINING (FDD pages 31–42)
What This Means (2025 FDD)
According to Alloy's 2025 Franchise Disclosure Document, the site for a franchised business must be accepted by Alloy Personal Training, LLC. Alloy will consult with the franchisee on the location. The criteria Alloy considers includes the population and/or median income in the surrounding area, the size and cost of the facility, and other similar factors based on Alloy's business judgment. Alloy retains the sole discretion to reject a proposed location, and acceptance only indicates that the site meets Alloy's minimum requirements.
Within 180 days of signing the Franchise Agreement, the franchisee must locate a site, obtain Alloy's acceptance, and enter into a lease, sublease, or purchase agreement. Franchisees may engage Alloy's preferred real estate vendors to assist in the site search. The franchisee must submit all required information and materials for Alloy to review the proposed site. Alloy generally does not own the premises and lease it to the franchisee.
Specific factors Alloy considers include the size and location of the premises, population in the immediate area and/or median household income, the lease terms, availability of parking and ease of access, types of businesses nearby, and competition from similar businesses. Alloy has 30 days to notify the franchisee of acceptance or rejection after receiving all required information. Failure to provide specific acceptance within this period is deemed a rejection. If a franchisee cannot secure a suitable site within six months of signing the Franchise Agreement, Alloy may grant an extension or terminate the agreement. This process applies to each location developed under an Area Development Agreement.