Does All Team retain ownership of promotional and advertising materials submitted by the franchisee?
All_Team Franchise · 2025 FDDAnswer from 2025 FDD Document
You will give us or our advertising agency, for approval, the name of any advertising agency you select to prepare the advertising and promotional materials, and copies of all of the advertising and promotional materials, you wish to use including newspaper, radio, the Internet and television advertising, specialty and novelty items, circulars and signs. If we do not give you written approval of the advertising and promotional materials with 20 days from the date we receive the materials, the materials are considered not approved. All promotional and advertising materials you submit to us will become our property. At our discretion, we may provide you with advertising and promotional materials. We reserve the right to charge you a reasonable fee for such materials. (Franchise Agreement - paragraph VI.C). In addition, we have the right to require you to place and maintain, at your sole expense and at all times during the term of the Franchise Agreement, a bold listing for the Temporary Service Business and the Permanent Placement Business in the classified ads in the yellow pages telephone directory issued in the Area or in such other directories (such as internet directories and listings), as we determine, in our sole and absolute discretion. We are not required to spend any amount on advertising in your Area.
Source: Item 11 — FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS, AND TRAINING (FDD pages 18–23)
What This Means (2025 FDD)
According to All Team's 2025 Franchise Disclosure Document, any promotional and advertising materials that a franchisee submits to All Team will become the property of All Team. This includes materials for newspaper, radio, internet, and television advertising, as well as specialty items, circulars, and signs.
This means that once a franchisee submits these materials for approval, All Team has the right to use them as they see fit. The franchisee relinquishes ownership of these materials upon submission. All Team also retains the discretion to provide advertising and promotional materials to the franchisee, and may charge a reasonable fee for these materials.
This policy is important for prospective franchisees to understand, as it affects their control over their advertising content. Franchisees need to factor in the cost of potentially needing to create new advertising materials if All Team does not approve their initial submissions, or if All Team decides to use the submitted materials in ways the franchisee did not intend. Franchisees should clarify with All Team what the typical fees are for advertising and promotional materials provided by the franchisor.