Must advertising materials be approved by All States M.E.D.?
All_States_M_E_D Franchise · 2024 FDDAnswer from 2024 FDD Document
an Advertising Fund. (Section 11.1 of the Franchise Agreement).
- c. Use of Your Own Advertising Material. You may use your own advertising materials provided that you submit them to us and we approve them, in writing, and they adhere to federal, state and local law. (Section 11.2 of the Franchise Agreement).
- d. Advertising Council and Advertising Cooperatives. We do not have an advertising council composed of franchisees that advise us on advertising policies at this time, but reserve the right to form one in the future. We do not require you to participate in a local or regional advertising cooperative. (Section 11.3 of the Franchise Agreement).
- e. You are restricted from establishing a presence on, or marketing on the Internet without our written consent. We have an Internet website that provides information about the System and our franchises. All information posted on our website or any linked webpages must be approved by us before it is posted. We retain the sole right to market on the Internet, including the use of websites, domain names, uniform resource locators, keywords, linking, search engines (and search engine optimization techniques), banner ads, meta-tags, marketing, auction sites, e-commerce, and co-branding arrangements. You may be requested to provide content for our Internet marketing and you must follow our intranet and Internet usage rules, policies and requirements.
Source: Item 11 — FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS, AND TRAINING (FDD pages 23–27)
What This Means (2024 FDD)
According to All States M.E.D.'s 2024 Franchise Disclosure Document, franchisees must obtain written approval from All States M.E.D. before using their own advertising materials. These materials must also comply with all applicable federal, state, and local laws. Additionally, franchisees are restricted from establishing a presence or marketing on the Internet without the franchisor's written consent. All information posted on All States M.E.D.'s website or any linked webpages must be approved by them before posting.
All States M.E.D. retains the sole right to market on the Internet, including the use of websites, domain names, uniform resource locators, keywords, linking, search engines, banner ads, meta-tags, marketing, auction sites, e-commerce, and co-branding arrangements. Franchisees may be requested to provide content for All States M.E.D.'s Internet marketing and must follow their intranet and Internet usage rules, policies, and requirements.
All States M.E.D. retains the sole right to use the Marks on the Internet, including on websites, as domain names, directory addresses, search terms and meta-tags, social media pages, and in connection with linking, marketing, co-branding, and other arrangements. Franchisees are not permitted to use a domain name containing All States M.E.D.'s marks in the URL. These stipulations ensure that All States M.E.D. maintains control over its brand image and marketing strategies, both locally and online, and that franchisees adhere to legal and brand standards in their advertising efforts.