Can All Dogs Unleashed offer and sell goods and services outside of my Development Area?
All_Dogs_Unleashed Franchise · 2025 FDDAnswer from 2025 FDD Document
Without limiting the above rights, we have the right to develop, administer and operate, whether directly or through an affiliate or licensee, digital platforms and digital products offering ALL DOGS UNLEASHED® products (including equipment and merchandise) and services to customers and end users regardless of whether they are located in your Development Area. Additionally, we (including through our affiliates and designees) have the right to sell ALL DOGS UNLEASHED® merchandise and equipment through any outlet and from any location without restriction and we have the right to promote, offer, sell and provide ALL DOGS UNLEASHED® services through mobile applications and other platforms; without restriction, including in the Development Area.
Source: Item 23 — RECEIPTS (FDD pages 49–158)
What This Means (2025 FDD)
According to All Dogs Unleashed's 2025 Franchise Disclosure Document, All Dogs Unleashed retains the right to sell products and services, including through digital platforms, regardless of a franchisee's Development Area. Specifically, All Dogs Unleashed can offer ALL DOGS UNLEASHED® products (including equipment and merchandise) and services to customers and end users regardless of their location. They also retain the right to sell ALL DOGS UNLEASHED® merchandise and equipment through any outlet and from any location without restriction.
This means that while a franchisee may have a designated service area, All Dogs Unleashed can still market and sell products and services, potentially competing with the franchisee's business. This includes online sales and mobile applications, which can reach customers within the franchisee's territory.
This aspect of the agreement highlights the importance of understanding the competitive landscape and the potential for direct competition from the franchisor. While the franchise agreement grants a service area, this protection is limited by All Dogs Unleashed's right to engage in sales through other channels. A prospective franchisee should consider the potential impact of these activities on their business and revenue projections.