Can All Dogs Unleashed disapprove of previously approved promotional materials?
All_Dogs_Unleashed Franchise · 2025 FDDAnswer from 2025 FDD Document
Franchisor may disapprove your promotional or marketing materials, or the media for which they were approved, at any time, and you must discontinue using any disapproved materials or media upon your receipt of written notice of disapproval.
Source: Item 23 — RECEIPTS (FDD pages 49–158)
What This Means (2025 FDD)
According to All Dogs Unleashed's 2025 Franchise Disclosure Document, the franchisor retains the right to disapprove previously approved promotional or marketing materials. Specifically, All Dogs Unleashed can, at any time, disapprove a franchisee's promotional or marketing materials, even if those materials were previously approved.
This means that an All Dogs Unleashed franchisee must stop using any disapproved materials or media immediately upon receiving written notice of the disapproval from the franchisor. This condition applies regardless of any prior approval.
This clause gives All Dogs Unleashed significant control over the franchisee's advertising and marketing efforts, ensuring brand consistency and adherence to the franchisor's standards. It is a fairly common practice in franchising to allow franchisors to maintain control over marketing and branding. A prospective franchisee should consider the potential costs and disruptions associated with having to change marketing materials on short notice if All Dogs Unleashed changes its marketing strategy.