Which sections of the All County Franchise Agreement and Disclosure Document cover the franchisee's advertising obligations?

According to All County's 2025 Franchise Disclosure Document, a franchisee's advertising obligations are detailed in specific sections of both the Franchise Agreement and the Disclosure Document itself. Item 9 of the Disclosure Document provides a table outlining various franchisee obligations and cross-references the relevant sections in the Franchise Agreement and corresponding Items in the Disclosure Document. Specifically, advertising obligations are addressed in Section 13.1.4 and 17 of the Franchise Agreement, and Items 6, 7, and 11 of the Disclosure Document.

Item 17.5 of the Franchise Agreement states that the franchisee must spend no less than $3,000 for local advertising and promotion either before opening their All County business or within 60 days of opening. Furthermore, franchisees are obligated to spend no less than $1,500 each month for local advertising and promotion during the term of the agreement.

All County franchisees must provide proof of payment for their business promotion expenditures, as outlined in Article 17.5. All County may periodically review the franchisee's books and records to verify these advertising and promotion expenditures. If a franchisee fails to spend the required amounts, All County may require them to pay the unexpended amounts into the Advertising Fund. Franchisees must also obtain approval from All County for all advertising and promotional materials they intend to use.