What were the National Advertising Fund expenses for All County in 2022?
All_County Franchise · 2025 FDDAnswer from 2025 FDD Document
| Year 2024 | Year 2023 | Year 2022 | |
|---|---|---|---|
| NATIONAL ADVERTISING FUND | |||
| National Advertising Fund Revenues | 314,715 | 270,224 | 236,533 |
| National Advertising Fund Expenses | (289,830) | (189,065) | (150,732) |
| Total National Advertising Fund | 24,885 | 81,159 | 85,801 |
Source: Item 22 — Contracts (FDD page 43)
What This Means (2025 FDD)
According to All County's 2025 Franchise Disclosure Document, the National Advertising Fund expenses for the year 2022 were $150,732. This fund is used for advertising, marketing, and public relations efforts that All County deems necessary to maximize recognition of their marks and support franchisee businesses.
For a prospective All County franchisee, understanding these figures is crucial. The National Advertising Fund is supported by franchisee contributions, and these expenses reflect how those funds are being utilized to promote the All County brand. Knowing the specific amount spent in previous years can provide insight into the franchisor's commitment to marketing and advertising.
It's important to note that while the FDD provides historical data on these expenses, future expenses may vary. A potential franchisee should inquire about All County's current marketing strategies and how the National Advertising Fund is expected to be used in the coming years to ensure it aligns with their expectations for brand support and marketing initiatives.