How is the All County franchisee's 'Territory' defined?
All_County Franchise · 2025 FDDAnswer from 2025 FDD Document
7.1. Your Territory. The geographical location where you may operate the Business is referred to as your "Territory" and is described in Appendix B attached to this Agreement. Your Location must be located within your designated Territory. You acknowledge and agree that you have exclusivity in your Territory only in the respects that no other ALL COUNTY® business office will be physically located in your Territory and that no other ALL COUNTY® business shall be authorized to conduct grass-roots marketing efforts in your Territory, defined as conducting direct mail campaigns or physically visiting real estate offices or other businesses in your Territory for the purposes of soliciting referrals. You acknowledge and agree that under our Methods of Operation, we may restrict you, in our sole business judgment, from advertising or marketing the services of your Franchised Business through any medium that is distributed or directed outside the Territory of your Franchised Business. You acknowledge and agree that, under our Methods of Operation, we or any other franchisee may provide authorized services to customer accounts located inside your Territory, and you will be entitled to no compensation in connection with these services. You acknowledge and agree that you, we, or any other franchisee may provide authorized services to customer accounts located outside your Territory, except that you may not provide services to any customer account located more than 50 miles from the Location, without our prior written permission.
Source: Item 23 — Receipts (FDD pages 43–157)
What This Means (2025 FDD)
According to All County's 2025 Franchise Disclosure Document, the franchisee's 'Territory' is defined as the geographical location described in Appendix B of the Franchise Agreement, where the franchisee is authorized to operate their All County business. While franchisees have exclusivity in that no other All County business office will be physically located in their territory, this exclusivity is limited. Another All County business is not authorized to conduct grass-roots marketing efforts in the franchisee's territory, which includes direct mail campaigns or physically visiting real estate offices or other businesses for soliciting referrals.
However, All County retains significant rights to operate and market within the franchisee's territory. All County can restrict franchisees from advertising or marketing through mediums distributed outside their territory. All County or other franchisees may provide services to customer accounts located inside the franchisee's territory without any compensation to the franchisee. The franchisee may not provide services to any customer account located more than 50 miles from their Location, without All County's prior written permission.
Furthermore, All County, its affiliates, and other franchisees can sell services and ancillary products inside or outside the territory through other distribution channels, including internet advertising or published materials. All County can also engage in national and regional account relationships, even if those accounts have offices inside the franchisee's territory. All County also retains the right to operate or grant others the right to operate competitive businesses within the franchisee's territory, regardless of whether they use the All County marks or system.