What is encompassed within the definition of 'Franchised Business' for an All County franchise?
All_County Franchise · 2025 FDDAnswer from 2025 FDD Document
"ALL COUNTY® business" means a real estate property management services business operating under the Marks and using the Operating System that we, or any of our Affiliates, own and operate or license any other person or entity to own or operate.
"Marks" means the current and future trade names, trademarks, service marks and trade dress used to identify ALL COUNTY® businesses and the services and products offered by ALL COUNTY® businesses, including the "ALL COUNTY" mark.
"Operating System" means the plan and system as updated and revised from time to time for providing our real estate property management services using our software, accounting methods, merchandising, equipment selection, advertising, promotional techniques, personnel training and quality standards that feature the Marks and includes all proprietary materials, our Operating Standards, Marks Standards, and Technology Standards.
Source: Item 23 — Receipts (FDD pages 43–157)
What This Means (2025 FDD)
According to All County's 2025 Franchise Disclosure Document, an "ALL COUNTY® business" is defined as a real estate property management services business. This business operates under the Marks, which are the trade names, trademarks, service marks, and trade dress used to identify All County businesses. It also operates using the Operating System, which includes the plan and system for providing real estate property management services. This system utilizes All County's software, accounting methods, merchandising, equipment selection, advertising, promotional techniques, personnel training, and quality standards.
In simpler terms, an All County franchised business provides real estate property management services, and it must use the All County brand and follow the company's established methods of operation. These methods cover various aspects of the business, from software and accounting to advertising and training.
This definition is important for prospective franchisees because it clarifies what type of business they will be operating and what standards they must adhere to. It also highlights the importance of using All County's established systems and branding to maintain uniformity across all franchise locations. Understanding this definition is crucial for anyone considering investing in an All County franchise.