What is the duration of the All County franchisee's obligation to maintain the confidentiality of confidential information?

According to All County's 2025 Franchise Disclosure Document, franchisees must maintain the absolute confidentiality of confidential information both during and after the term of the Franchise Agreement. This obligation extends indefinitely, meaning there is no time limit on the confidentiality requirement.

This perpetual obligation means that even after the franchise agreement expires or is terminated, the franchisee is still legally bound to protect All County's confidential information. This includes trade secrets, business practices, marketing strategies, supplier information, and financial data. The franchisee cannot use or disclose this information to anyone, including competitors, at any time in the future.

All County also outlines specific actions franchisees must take to safeguard confidential information. These include not making unauthorized copies of confidential information in any format and implementing reasonable safeguard procedures to prevent unauthorized use or disclosure. These safeguards may include restrictions on disclosure to the business's personnel and others, as prescribed by All County from time to time. This highlights the importance All County places on protecting its proprietary information and the measures franchisees must take to comply with this requirement.