What constitutes an 'ALL COUNTY® business' according to the Franchise Agreement?

According to All County's 2025 Franchise Disclosure Document, an "ALL COUNTY® business" is defined as a real estate property management services business. This business operates under the All County's trademarks and utilizes the operating system that All County or its affiliates own, operate, or license to others. This encompasses any entity that All County authorizes to conduct real estate property management services under its brand and system.

This definition is important for prospective franchisees as it clarifies the scope of the franchise they are purchasing. It confirms that the business must adhere to All County's established operating system and use its trademarks. This ensures uniformity and consistency across all All County franchise locations, maintaining the brand's standards of quality and service.

Furthermore, the definition highlights that All County retains control over the brand and operating system, even when licensing it to franchisees. This control allows All County to maintain its brand image and ensure that all franchisees meet its standards. Franchisees must operate within these guidelines, which include using the designated business system and adhering to the company's policies and procedures. This also means that franchisees cannot deviate from the established model without risking breach of contract.